Near me searches have grown by 500% in the last two years. When someone searches “plumber near me” or “web designer Heidelberg”, Google uses their location to show local results.
Here is how to appear in those results:
- Claim and fully optimise your Google Business Profile
- Add your exact address and service area
- Get reviews from local customers (Google uses these as a trust signal)
- List your business in local directories like Yellow Pages and Brabys
- Create content about your specific area (blog posts, landing pages)
- Make sure your NAP (Name, Address, Phone) is identical everywhere online
The businesses that show up in “near me” searches are not always the best. They are the ones that told Google they exist in that location. Make sure Google knows where you are.
Need Help?
I set up and manage Google Business Profiles for local businesses.
Call: 067 863 2867
Email: hello@mvisionweb.co.za